Project - Brand Refresh
Role - Art Direction / Design
Visit Website - podfoods.co
Pod Foods is the modern and efficient way for food distribution. Emerging vendors gain brand exposure through an online catalogue to get their products on store shelves.
I was commissioned by Pod Foods to establish a new look and feel for the brand. The logo mark represents a location pin, to emphasize its role in sourcing and distributing products. Additionally I created the brand's style guide, iconography and sourced the photography.
I collaborated with the team's developer to prepare assets and components for their new website. The company site launched in July of 2018 and business has been booming! In just one year, Pod Foods partnered with 350+ brands and has placed 1,500+ orders.